SM By The Bay and SM Cares’ ICC event for this year was done in collaboration with different private and government agencies |
The annual International Coastal Cleanup (ICC) recently brought together thousands of volunteers at Manila Bay. The SM Prime Holdings, together with SM Cares and SM By the Bay joined this event that emphasized the importance of protecting the world's seas, oceans, and other bodies of water. The event was held last September 17 at the SM By the Bay Central Park, SM Mall of Asia Complex in Pasay City.
A total of 2,438 volunteers joined this year's ICC, composed of professionals, students, and others from different private and public organizations. At the end of the activity, an estimated 12,158 kgs of trash, equivalent to a total of 1,613 trash bags filled, was successfully collected.
Among those who honored the event were Climate Change Commission Vice Chairperson Sec. Robert Borje, the Department of Environment and Natural Resources - National Capital Region (DENR-NCR) Regional Executive Director Jacqueline A. Caancan, DENR-NCR's Regional Executive Director for Technical Services Engr. Ignacio R. Almira, the DENR-NCR Regional Strategic Communication and Initiatives Group Head Chris Villarin, DENR-NCR Communication Development Officer II Ariz Abad, SM Investments President and CEO and 2GO Group President and CEO Frederic DyBuncio, SM Prime Holdings Inc. SVP Glenn Ang, SM Supermalls SAVP for Operations Perkin So, SM By the Bay Mall Manager Marie Charlene Claire K. Canoy-Narvasa, and PricewaterhouseCoopers (PwC) Philippines’ Markets and Assurance Executive Director Allan Cao.
The ICC is an annual global affair that encourages individuals to be part of the movement for cleaner seas and oceans. Every year, thousands of Filipino volunteers join the efforts to help ensure the cleanliness of the shorelines and waterways in the country.
“The International Coastal Clean Up is part of the overall SM Green Movement. As a proven responsible property developer and community partner, SM Prime’s various Sustainability programs across its malls, residences, hotels, and leisure properties promote resource conservation & environmental protection for an improved quality of life in the communities it serves,” said SM Supermalls SAVP for Operations Perkin So.
This year's event was made possible by SM Offices, 2GO, PwC, Maynilad, and International Coastal Clean Up Philippines. DENR-NCR, the Climate Change Commission, and the Philippine Coast Guard were also present to provide their support.
Other sustainability projects of SM Cares include the Trash-To-Cash Recycling Market where individuals can drop off their recyclable waste in exchange for cash; and the Plastic Waste and Electronic Waste Collection Programs which promotes responsible plastic and electronic waste management affecting our seas.
SM Cares is the corporate social responsibility arm of SM Prime Holdings, responsible for initiatives that promote sustainability and the development of the community. SM Cares’ advocacies include programs for Women and Breastfeeding Mothers, Persons with Disabilities, Senior Citizens, and Children and Youth, as well as the Bike-Friendly SM initiative, in addition to its Programs on Environment.
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